Consent and Choice - Opt Out - Identity Confirmation, v1.0

Defines privacy requirements related to confirming the identity of individuals requesting to out of having their sensitive information used for direct marketing.

Assessment Step

1
Consent And Choice - Opt Out - Identity Confirmation (ConsentAndChoice-OptOut-IdentityConfirmation)
Does the organization require sufficient information to confirm the identity of the individual requesting the "opt out" of having sensitive information used for direct marketing?
Artifact
A1
Provide evidence (e.g. organizational policies, procedures, compliance/assessment reports, etc.) that support the assessor's response to this assessment step.
Parameter
Information Typesrequired
ENUM_MULTI : Select the type(s) of sensitive information that apply.
  • PII
  • PHI
  • III
  • IIHI
  • Other

Conformance Criteria (1)

C-1
The organization requires sufficient information to confirm the identity of the individual requesting the "opt out" of having personal information used for direct marketing.
Citation
SAFE-HARBOR
Choice